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Papers On Business - Management
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Boeing’s Launch of the 777
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A 10 page paper discussing the path to development of the 777, a fully customer-driven product even suggested by customers. How much deviation from the norm – and therefore true innovation – can there be in constructing an aircraft that will hold 300 passengers and must transport them safely? Boeing showed in the design and production of the 777 that its reach can be more extensive than could have been envisioned. In large part, it has its customers to thank for its success. The paper examines the general environment, internal and external environments and provides a SWOT analysis of the project. Bibliography lists 9 sources.
Filename: KSmgmtBoe777.rtf

Boeing; A Case Study;
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This 5 page paper undertakes an evaluation of Boeing since the appointment of Alan Mulally as President. The paper comprises of a SWOT analysis, an evaluation of current goals and culture and than makes recommendations on future strategy. The bibliography cites 4 sources.
Filename: TEboeing.wps

Boeing; A Multicultural Company
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This 36 page paper considers the way in which Boeing has been effected and influenced by the minorities, especially Asians, within the workforce. The way in which this has been dealt with and the impact can be seen through the company, form the culture to the practical application of education programmes, recruitment and promotional methods, and the benefits as well disadvantages to the company. The bibliography cites 28 sources.
Filename: TEasiabo.wps

Boeing; Future Strategy
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This 18 page paper examines the position of Boeing, an aerospace company operating in an oligopoly. The paper considers the current position of Boeing and the way it competes with Airbus, looks at the theory concerning competitive strategies and determines a future strategy for Boeing to regain market share an align itself with the global market needs. The bibliography cites 8 sources.
Filename: TEboestrat.rtf

Boeing; The Present Position and Potential Future of the Company
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This 8 page paper considers the current position of Boeing, including the strategic position and the threats, opportunities, weaknesses and strengths before going on to look at a potential acquisition as well as possible future strategies. The bibliography cites 5 sources.
Filename: TEboecas.wps


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