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Papers On Business - Management
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Assessing a Web Site
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This 3 page paper examines an e-commerce web site for a ceramics company and looking at what they are doing that fits in with successful e-commerce practices, areas where there is room for improvement and how shopping with the company may compare to shopping in traditional bricks and mortar companies and with other online retailers. The bibliography cites 2 sources.
Filename: TErwoods.rtf

Assessing Accounting Practices at Enron
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A 6 page paper seeking to determine how Enron should it now approach its financial reporting. The purpose here is to present a method that senior management can use to arrive at sound and appropriate decisions regarding the matter of financial reporting. The paper discusses several approaches to decision-making, choosing the rational model (problem identification, development of available alternatives; choice of the best alternative) as the framework in which Enron should proceed. The paper recommends four months for review of financial records created well after the scandal unfolded, creation of another approach and implementation of the new system. Bibliography lists 7 sources.
Filename: KSacctEnronDec.rtf

Assessing An Alternative To The Use Of Interactive Voice Response Systems
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This 3 page paper looks at how an assessment of an alterative to an interactive voice response system. The paper outlines the way measurements could be taken of both systems to measure efficiency and comer satisfaction in order to compare the two systems. The bibliography cites 2 sources.
Filename: TEIVRass.rtf

Assessing Boots’ Loyalty Card Effectiveness
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A 6 page paper proposing two methods to measure the success of Boots’ loyalty card program. Many stores and several types of retailers have tried loyalty cards at one time or another. They fell out of favor for a time, but some stores’ programs, such as those at Tesco and Boots, raise the quality of the program to the point that customers benefit from using the stores’ loyalty cards. Bibliography lists 5 sources.
Filename: KSmktLoyBoots.rtf

Assessing Candidates for a Job
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This 4 page paper uses a case study provided by the student to construct and use a matrix to assess three candidates for a job. The way the categories and weighting are chosen his shown and the matrix is included. The bibliography cites 1 source.
Filename: TEcanass.rtf


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