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Papers On Business - Management
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Amazon; Expansion and the Future of the Printed Book
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This 3 page paper is written in two parts. The first part considers the potential of Amazon to expand into ore product lines. The second part considers the future of books and whether the use of e-texts or e-books will replace printed books. The bibliography cites 5 sources.
Filename: TEAmazexpand.rtf

Amazon; SWOT Analysis
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This 3 page paper performs a SWOT analysis of Amazon.com, looking at the strengths and weakness of the company as well as the opportunities and threats that the company faces. The bibliography cites 6 sources.
Filename: TEAmazSWOT.rtf

Ambient Advertising
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A 5 page essay that describes ambient advertising and gives examples of what it is. Although this form of advertising is receiving a concerted effort in England and other European countries, it is certainly present in the United States and has been for many years. Success stories are also provided. Bibliography lists 4 sources.
Filename: Ambient.wps

AMC Case Study
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This 3 page paper considers the case of the Appalachian Mountain Club provided by the student. The case considers an holistic approach for the club to move forward and realise the goals it has planned, this includes bringing together the fragmented membership, increase communication and plan fund raising. The bibliography cites 1 source.
Filename: TEamc001.rtf

AMD and ATI Proposed Merger
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This 6 page paper looks at the proposed merger of AMD and ATI, considering it from the perspectives of anti-trust legislation. The paper looks at the motivations for the merger and the likely impact on the market before coming to a conclusion. The bibliography cites 4 sources.
Filename: TEAMDATI.rtf


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